Volvo Wheel Loader Wins Red Dot Award

The L220G wheel loader from Volvo Construction Equipment was selected by a panel of design experts to be the recipient of the Red Dot Award. The Red Dot Product Design Awards 2011 honors outstanding industrial design and celebrates the design team behind the concept. Of 4,433 products entered by designers and companies from 60 countries in 15 categories, the Volvo L220G was entered into the vehicle category where it was awarded with a ‘red dot’ prize.

The L220G wheel loader is part of Volvo’s new G-series range. Stina Nilimaa Wickström, design director at Volvo Construction Equipment, heads the Volvo product design team. “We are thrilled to have won such a prestigious award,” says Wickström. “The award is a credit to our hard working and creative team at Volvo, and it shows that we are delivering world class machine designs. We are proud to continue the Volvo tradition of being innovative leaders in the construction design arena.”

Professor Peter Zec is the initiator of the Red Dot Design Award, which has been running since 1955. “As always, our jury cast a very careful eye over the products submitted. Design quality asserts itself clearly in the judging process, with genuine and new creative solutions being rewarded too. Both of these criteria are not just yardsticks for good design, but also for the potential for market success.”

The Volvo L220G wheel loader will be displayed during a four-week special exhibition in the red dot design museum, together with the other prize-winning products from July 5 to August 1, 2011.

For more information about the award, visit: www.red-dot.de/presse.