Terex Launches Dedicated Compact Equipment Line

Line includes Terex-branded compact track loaders and a wider portfolio of offerings.

 

Terex Construction introduces a dedicated compact equipment line, distributed throughout North America. The compact equipment line includes both Terex-branded compact track loaders, featuring the ASV patented Posi-Track undercarriage technology, and a broad portfolio of offerings from Terex, including compact excavators, compact wheel loaders, site dumpers, tractor loader backhoes, light towers, telehandlers, power buggies and tandem asphalt rollers. The compact equipment line will focus exclusively on the needs of this key market segment, according to a press release from Terex.

 

With more than 45 product models, the Terex compact equipment line offers one of the widest ranges of compact equipment available from a single manufacturer, giving contractors numerous options for their equipment investment. In addition, Terex parts and service, as well as Terex financial services, are available to customers who purchase Terex equipment. Terex Financial Services offers a range of financing and leasing solutions.

 

Through Dec. 31, 2008, dealers that distribute ASV products only will continue to offer these machines under the ASV brand. Effective Jan. 1, 2009, all current ASV products will also be branded “Terex” and will join the North American Terex compact equipment line.

 

“We are committed to giving compact equipment owners more equipment choices, better product features and greater reliability, as well as the best service before and after the purchase,” says Del Carver, area director, Terex North America Compact Equipment. “Contractors are demanding more for their money from both their dealer and their manufacturer, and we plan to give them what they want.”