National Demolition Association Unveils New Web Site

The National Demolition Association, Doylestown, Pa., has unveiled its new Web site, logo and tagline promise as part of a new branding initiative.

As part of its strategic growth plan for the future, the association is introducing its new organizational tagline, “Making Way,” in addition to rolling out its upgraded Web site and new logo.

“The demolition industry has evolved into a very diverse and sophisticated business since the founding of our association 37 years ago. Today it includes not only demolition contractors, but also companies involved in the broad spectrum of demolition-related services,” says Michael R. Taylor, CAE, the association’s executive director. “We want our Web site to be the foremost source of information for all these constituents, which is why we completely revamped it to put everything visitors need at their fingertips. It’s now the gateway to all information needed on the demolition process, on a worldwide basis.”

On of the most noteworthy additions to the site is a series of new videos, which answer the questions such as “When is Demolition Needed?” “What is the Process of Demolition?” “How Does Our Work Benefit Society?” and “How Does the NDA Support Its Members?”

Other features of the Web site will be safety training courses, a member or supplier locator, access to the Demolition Safety Manual or downloads of the training videos.

Developing an appropriate tagline to convey the value of the demolition process led to the choice of “Making Way.” “This short, bold statement captures everything involved in demolition from demolishing structures to abating asbestos, cleaning up weapons sites or remediating brownfields,” Taylor says. He points out that many of today’s demolition firms are vertically integrated, owning their downstream buyers. “Many of our current members also provide services that may include construction and demolition debris recycling, landfill operations and salvaging, while others perform hazardous material management and remediation, which often precedes the actual structure take-down,” he adds.

The National Demolition Association is a non-profit trade organization representing more than 1,100 U.S. and Canadian companies and many international firms that are involved in the demolition process.