IROCK refreshes website and logo

Valley View, Ohio-based IROCK Crushers has announced the launch of a new website and a new logo design. The company says its current leadership has recently embarked on rebranding IROCK Crushers.

The company is now close to 30 years old, and in the last five years its product line has expanded to serve the crushing and screening industry, according to the firm.

“The IROCK leadership team is totally committed to telling the IROCK story through the new website and new branding,” says Ken Taylor, president of IROCK Crushers. “The industry is undergoing significant change and IROCK is positioned to deliver a new way of doing business. We are committed to our dealers and customers and providing them the most efficient way to access equipment details, as well as continuing to meet their needs for service and parts.”

IROCK says its new website features user-friendly access on any device, ease of navigation and a quick way to view details on any IROCK product that can be downloaded and shared. Visitors can find information on model specifications, equipment features, onsite equipment photos and 3D renderings, customer story video testimonials and contact information for parts and service.

“We are very excited about our new website and are confident that current and new customers will be able to navigate easily to find the perfect mix of solutions and services from IROCK Crushers,” says Chris Larson, the company’s general manager. “The new design is a symbol of our strength and growth, and the conical piles [depicted in the logo] more accurately represent what IROCK equipment can produce for its customers.”

IROCK Crushers provides mobile and portable crushing plants, screening plants, conveying equipment and related products for the demolition, recycling and aggregate industries.