Brokk hires Midwest regional sales manager

Chad Diacek will oversee the company’s operations in the Midwest.

Chad Diacek

Photo courtesy Brokk Inc.

Brokk, a manufacturer of remote-controlled demolition machines in Monroe, Washington, has announced Chad Diacek as its Midwest regional sales manager. Diacek will manage sales for both Brokk robotic demolition machines and Aquajet hydrodemolition robots. He will provide support to customers throughout Illinois, Iowa, Wisconsin, Minnesota, South Dakota, North Dakota, Nebraska, Kansas and Missouri. 

“Chad has worked in demolition and rental industries for five years and has spent a portion of that time educating customers on the benefits of electric-powered equipment,” says Lars Lindgren, president of Brokk Inc. “He understands the benefits and will be an excellent resource for Brokk customers looking to improve efficiency and safety.”

Diacek earned a bachelor’s degree from the University of Iowa and currently lives in Lisle, Illinois. He most recently served as a regional sales manager for Hy-Brid Lifts. Before that, he worked for Cratos Equipment, which supplies battery-powered demolition equipment, including European mini-loaders and wheelbarrows. He also served as regional sales manager for a major appliance parts distributor, developing connections across Illinois, Wisconsin, Minnesota, Indiana, Michigan and Iowa.

“In my previous role, I frequently found myself on job sites employing Brokk robots,” Diacek says. “I always took it as a positive sign. The equipment I represented was a great accompaniment, and if they already had a Brokk, it proved they were interested in innovative equipment solutions that increased efficiency and safety. I’m excited to be part of this team and to further develop relationships with customers in this region. I’m also looking forward to helping grow the brand in the Midwest where I feel there is huge potential for robotic demolition.”