Interested parties can win the opportunity to push the button to implode Donald Trump’s former Atlantic City, New Jersey, casino, Trump Plaza, on Jan. 29, 2021, the Associated Press reports.
By soliciting bids for the right to demolish the structure, Atlantic City Mayor Marty Small says he hopes participants can raise over $1 million for the Boys & Girls Club of Atlantic City. The Boys & Girls Club provides after-school and summer enrichment programs for children and teens in the city.
According to Small, some longstanding ill-will regarding Trump’s relationship with the city might help drive up the price at auction.
“Some of Atlantic City’s iconic moments happened there, but on his way out, Donald Trump openly mocked Atlantic City, saying he made a lot of money and then got out,” Small says. “I wanted to use the demolition of this place to raise money for charity.”
Trump Plaza, which was opened in 1984, closed after 30 years of operation in 2014. Trump owned the casino until 2009, when he relinquished it aside from a 10 percent fee for the use of his name on the property. In 2016, billionaire Carl Icahn bought the company out of bankruptcy court. Earlier this year, demolition work began on the casino, which had fallen into a state of disrepair.
The Boys & Girls Club has hired an auction company to solicit bids through Jan. 19. At that time, the highest bidders will have the right to participate in a live auction that will determine the winner.
Small said he looks forward to discussing plans for the site with Icahn once the casino is officially demolished.
“Not often does inner-city oceanfront land open up,” Small says. “We have one chance to get this right.”