IRock adds dealer in New York

Valley View, Ohio-based IRock Crushers says it has added New York and Pennsylvania locations of Piscataway, New Jersey-based Hoffman Equipment as part of its dealer network.

IRock says, “After learning about the rich history of this family-owned company, the leadership at IRock knew Hoffman Equipment would quickly become a trusted partner for eastern Pennsylvania and the Hudson Valley of New York.”

In addition to its Piscataway headquarters location, Hoffman Equipment has facilities in Marlboro, New York, and in Lionville, Pennsylvania, that will offer the IRock line. Hoffman also has dealerships in the Bronx and Medford, New York, and Deptford, New Jersey.

“IRock Crushers is thrilled to partner with Hoffman Equipment,” says Nate Russell, director of sales and business development. “The last two years IRock has implemented a formula to grow and expand the brand with the most exceptional dealers in North America. Hoffman Equipment is an elite dealer in the industries we serve and was the perfect addition to the IRock network. There’s a spirit of excellence shared among [its] whole team, which effectively conveys our same mindset at IRock. We are laser focused on manufacturing premier equipment, so it’s critical that our partners carry our vision to deliver excellent service and support to each and every customer.”

Other brands of equipment carried by Hoffman include Astec, Case, Doosan Portable Power, JCB, NPK, Shearcore and Volvo.

Tim Watters, owner of Hoffman Equipment, says, “We are very excited to represent Irock Crushers and their aggregate equipment in our marketplace. The IRock product is well regarded for its superior quality and for the wide variety of options and special features that distinguish IRock products from other crushing manufacturers. The company is unlike any other equipment manufacturer because [it was] founded by an equipment distributor – as such they know their market and know what it takes to create customer satisfaction.”

IRock provides mobile and portable crushing plants, screening plants, conveying equipment and other related products for the demolition, recycling and aggregate industries.