Husqvarna Group announces acquisition of Blastrac, consolidation of brand portfolio

In addition to Husqvarna’s acquisition of Blastrac, the company will integrate its HTC products, services and solutions into the global Husqvarna offering.

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December 17, 2020

Husqvarna Group, Sweden, announced its Construction Division has signed an agreement to acquire Blastrac, a leading provider of surface preparation technologies for the global construction and remediation industry.

“The acquisition of Blastrac strengthens and complements our organic growth ambitions, as we are further expanding into complementary surface preparation solutions. This will enable us to provide customers with a complete range of solutions for any given surface preparation task,” said Henric Andersson, president and CEO of Husqvarna Group.

According to Husqvarna, the Blastrac product portfolio includes high-quality and efficient solutions for shot blasting, scarifying, scraping, grinding and polishing, and dust collection. Blastrac’s net sales during last 12 months amounted to approximately 600 million SEK ($72 million). The company has 380 employees globally with manufacturing and sales offices in North America, Europe and Asia with sales in more than 80 countries.

“The acquisition aims to further build and expand our offering in the market for surface preparation. Blastrac's business fits well into our growth strategy and will enable us to expand to our existing and new customers,” said Karin Falk, president of Husqvarna’s Construction Division. “In addition, the Blastrac team will bring extensive product and market expertise with these complementary solutions.”

The parties aim at closing the acquisition by the end of 2020. The acquisition is subject to approval by relevant competition authorities.

In addition to the company’s acquisition of Blastrac, Husqvarna is consolidating its brand portfolio in the surface preparation segment. HTC products, services and solutions will therefore be rebranded as Husqvarna and integrated into the global Husqvarna offering.

Husqvarna acquired HTC in 2017 and has since worked with the two brands closely side by side in a multi-brand set-up. The consolidation brings new opportunities to focus efforts and investments in product and service development.

“With the experience we gained over the past three years, we are convinced that we can better serve our customers and develop the floor grinding industry as a whole by nurturing one strong offering under one strong brand,” says Stijn Verherstraeten, vice president of concrete surfaces and floors at Husqvarna Construction.

HTC products, services and solutions will be available under the Husqvarna brand in early 2021.

“We look forward to offering all HTC and Husqvarna customers a whole new world of options, across both product platforms. I can also reveal that there are several exciting product launches in the pipeline for 2021,” says Verherstraeten.